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The majority of business owners plug in their WordPress site and expect it just to work indefinitely. The truth is, websites are similar to cars; they need regular maintenance to continue working properly. Without maintenance, your website can slow down, crash without warning, or even be compromised by hackers.
Here at Makura Creations, we’ve recently launched our own WordPress website maintenance offering. We tried out the established players to start with, spoke to actual users, and interrogated what does work (and what doesn’t). That research not only inspired our own service, but uncovered some useful intel which we’re more than willing to pass on to you.
Here, we’re going to walk you through everything that you need to know about WordPress maintenance plans: what they are, what they entail, how to choose the best one, and why they’re well worth the investment.
A WordPress care plan is a safety net for your website. It protects your website, keeps it up to date, and ensures it’s running at its best, all without you lifting a finger. Instead of sitting around waiting for something to go wrong and then finding a solution, a care plan acts in advance.
That encompasses regular updates, backups, security scanning, and technical support, so you won’t have to lose sleep worrying about downtime or technical problems. Whether you are an individual site owner or an agency of multiple clients, these plans give you peace of mind and protect your online reputation.
A WordPress maintenance package that’s worth its salt will address every detail of your site’s health. Here’s what’s typically included:Backups are your safety net. If something does happen to go wrong, a disaster update or malware, you don’t have to lose years of work. Maintenance services put in place daily or live backups that are stored safely off-site, and you can recover your website to an older working version in minutes.
Backups are your safety net. If something does happen to go wrong, a disaster update or malware, you don’t have to lose years of work. Maintenance services put in place daily or live backups that are stored safely off-site, and you can recover your website to an older working version in minutes.
WordPress itself, as well as plugins and themes, releases updates from time to time to release new features and patch security holes. A care plan applies all these updates securely, fairly regularly tested in advance on a staging site before going live. This maintains your site stable and secure without suddenly breaking.
Imagine your website going down at midnight and staying offline until morning. With uptime monitoring, that doesn’t happen. Providers keep an eye on your site 24/7, receive instant alerts if it goes down, and act fast to bring it back online—often before you or your customers even notice.
The internet isn’t always nice. Hackers and bots are always looking for weak sites. Maintenance plans provide firewalls, malware scanning, suspicious login alerting, and proactive threat protection. And if your site is hacked, your host will intervene and repair it right away.
A slow site is a turn-off for search engines and users alike. Maintenance services ensure your WordPress database remains clean on an ongoing basis, eliminate unwanted information, shrink your images, and configure caching so your site loads promptly. This means better user experience and greater chances of ranking well on Google.
Even with our best efforts, technical issues can happen from time to time. Perhaps a plugin inexplicably stops supporting your theme, or the layout on a page is altered after an update. With a care plan, you’ve got WordPress specialists on hand to fix issues and provide solutions quickly—save yourself time and hassle.
Finally, transparency matters. Most hosts send you periodic reports on what they did backups made, updates installed, problems fixed, and features added. The reports enable you to examine the value of the service and keep tabs on your site’s long-term health.
Not all sites require equal attention. A simple portfolio site does not require the same degree of package as an e-commerce site that is in use. The considerations are as follows:
Your. budget shouldn’t be “how much you can afford”—it should be what downtime or hacks will actually cost you. Consider a site that earns $1,000 a day in sales: it’s a good investment to spend $100 a month of pro care compared to lost sales during downtimes
Solo creators: A simple plan for updates, backups, and security might do.
Small businesses: Without an in-house IT team, a more comprehensive plan acts as your outsourced support.
Medium-sized companies: A flexible plan can complement your existing team by covering gaps like performance or advanced security.
Enterprise businesses: You’ll need dedicated, high-level support with guaranteed response times and advanced protection.
The more complex your site is, the more care it needs. A simple blog with not many plugins won’t need the same level of treatment as an online shop utilizing WooCommerce, membership sites, and payment gateways.
Have a good look at what actually is included. For example:
Are backups done daily or in real-time?
Is malware removal part of the plan, or just scanning?
Are updates beta-tested first, or deployed straight onto your live site?
Good plan will include preventive maintenance (upgrades, backups, security scans) and reactive maintenance (fixing things once they are broken).
Finally, choose a provider you trust. Look for experience, customer referrals, case studies, and transparency of communication. If a company communicates and is transparent in advance of signing up, they are likely to do so as well afterward.
Peace of mind: No worry about whether an update will kill your site.
Reliable uptime: Problems are detected before they become a larger issue.
Better performance: A faster, cleaner site results in better user experience.
More security: Protection from hacks and live support if something does happen to go wrong.
Better client relationships: Maintenance creates ongoing touchpoints after launch.
Consistent revenue: Turn one-time projects into ongoing monthly revenue.
Grown lifetime value: On-going support keeps you top of minds for repeat business.
WordPress.com Benefit: Care Plan Features Included
Here’s the best part: many of the features that come with premium care plans are features that are already included with WordPress.com managed hosting. Like:
Automatic WordPress, plugin, and theme updates
One-click restore daily backups
Security monitoring and malware removal included
Free SSL certificates
Jetpack CDN for speedier loads
24/7 expert support (on paid plans)
For most businesses, that’s enterprise-level security without the added cost of a stand-alone maintenance plan.
A WordPress maintenance plan is not a service, it’s an investment in your online presence for the long haul. It keeps your site healthy, secure, and fast, and it gives you the peace of mind to focus on building your business instead of fixing technical issues.
At Makura Creations, we believe that every business needs a strong online presence. That’s why we offer customized WordPress care plans that are designed to suit you, whether you’re a solo entrepreneur, growing small business, or big company.
Your site is worth too much to leave it exposed. Think of a care plan for your cushion fall, you may not think it’s the most thrilling thing, but it’ll prevent you from unexpected stumbles.
Our swift-paced team is capable of handling design projects on anywhere and anytime. We’re ready to deliver your best product wherever you are !
