01
Specific, not templated
Responding to the real points shows future customers you actually listen.
Reply to reviews like a human, not a template
Paste any review — glowing or brutal — and get an on-brand public reply that responds to the specifics, takes fair ownership, and protects your reputation.
Overview
What this prompt does
Every review is public and permanent. A thoughtful reply reassures the next customer reading it far more than the review itself.
This prompt responds to the actual points raised — no copy-paste “we’re sorry to hear that” — and knows the difference between a five-star and a one-star reply.
Best for
Local businesses and service providers managing Google, Facebook or industry reviews.
The prompt
Fill in the blanks, then copy
Paste the review and add any context, then copy the completed prompt into your AI tool.
Click the highlighted blanks and type to complete the prompt, then copy it.
You are a customer-experience specialist. Write an on-brand reply to a customer review. CONTEXT - Business: BUSINESS - The review (paste it): REVIEW TEXT - Star rating: STAR RATING - What actually happened / context: CONTEXT - Tone: TONE DELIVER a public reply that sounds like a real person, not a template: thank them by name if given, respond to the specific points raised, take ownership where fair (without admitting legal liability), and invite a next step. For a negative review, stay calm and move detail offline. Then add one optional short private follow-up message.
Tip: for a bad review, reply calmly in public and take the details to a private channel.
How to use it
From blanks to output in three steps
Paste the review
Add the review text, rating and what actually happened.
Generate the reply
Run the prompt for a public reply and an optional private message.
Post it
Publish the public reply; send the private follow-up if needed.
Why it works
What makes this prompt effective
02
Reputation-safe
It takes fair ownership without admitting legal liability or arguing in public.
03
Right tone per rating
Warm and grateful for praise; calm and solution-focused for complaints.
Watch out
Common mistakes to avoid
✕
Copy-paste apologies
Identical replies under every review look robotic and hurt trust.
✕
Arguing in public
Debating a one-star reply makes you look worse. Move detail offline.
✕
Ignoring the good ones
Not replying to praise wastes easy goodwill and social proof.
Done-for-you
Turn repetitive support into a system?
Makura builds websites and AI-powered automations that handle the repetitive replies, so your team spends time on the ones that matter.
Keep going
Related prompts
FAQ
Questions about this prompt
Ideally yes — replies signal you care and influence the next reader. At minimum, respond to every negative one.
Reply calmly with the facts and take it offline; the prompt gives you a measured public response. Report clear violations to the platform separately.
Engagement signals like review replies contribute to a healthy Google Business Profile, which supports local visibility.
Local SEO — including review strategy and Google Business Profile — is one of our services.
